E
Eric
Operations, finance and product
Eric brings ten years of financial and product experience to the operating decisions behind profitable growth.
Read the full profileAbout Sift & Winn
Earned in the work.
Sift & Winn brings together complementary operating and commercial judgment for leaders facing consequential choices.
Explore the four practicesWhy this firm exists
Operators before consultants.
Both principals led small businesses before graduate school and later led and grew businesses inside larger industrial organizations.
They set out to acquire, run, and grow a business of their own. When a leading deal did not close, another opportunity opened: helping a major private equity group stand up a cross-portfolio 80/20 practice.
Over the next four years, they worked together to help operators use data and focus to lead teams and grow the strongest parts of their businesses. That experience became the operating foundation for Sift & Winn.
The principals
Complementary experience. Shared accountability.
The firm is deliberately small enough for the people introduced here to remain close to the analysis and the operating decisions.
Michael
Commercial, marketing and M&A
Michael brings nearly twenty years across operations, mergers and acquisitions, product management and marketing.
Read the full profileHow we work
Advice shaped by consequences.
The work stays grounded in what leaders can decide, what teams can execute, and what the business can measure.
Start with the real situation